One of the top reasons companies purchase Salesforce.com’s CRM Cloud is to derive clear quantitative metrics on their business. Reports in Salesforce are lists, summaries, and analyses of your data, which you can display on screen or print. They consist of a set of data that can be filtered, grouped, and displayed in a customizable… View details.
You might be surprised to learn how many companies start training their employees on salesforce.com without determining their long-term training strategy. Training is so crucial to user adoption. To increase adoption, you must be able to provide training to employees in a way that involves them intimately with your implementation strategy.
How many Salesforce Administrators does your company need to employ? How do you make that decision? These are common questions I hear from friends and colleagues that are using or evaluating Salesforce. So let’s take a look at the two most important things your company should consider: staffing and capacity considerations.
Change Management is the very necessary process that your company uses to ensure growth without chaos. With Salesforce, change could result from any number of things, such as: organizational changes, business process changes, adding or removing processes, modeling modifications, new Salesforce releases, introduction of new custom applications, or integrations. Whatever causes the need for change,… View details.
To consistently ensure high data quality, you need to create a data quality culture. The key to implementing a data quality culture is to focus on the right things at the right time. Initially, it’s all about user adoption. Over time you need to understand usage trends, adopt standards, and then train on common best… View details.
Over the course of 14 years, salesforce.com has grown at an extremely rapid pace. It has taken salesforce.com 12 years to reach $2B in annual revenue. In comparison, it took Microsoft 16 years, Oracle 17 years, and SAP 23 years to reach this same milestone. As with any high-growth and fast-paced company, the focus for… View details.
Measuring user adoption is key to the success of your Salesforce implementation. Otherwise, how do you know if users are really getting the most from the Salesforce application? It is also a good indicator of the effectiveness of your Salesforce deployment and provides insight into how the application is being used.
Whether your company is small or large, I can’t stress the need for an executive sponsor enough. The executive sponsor is typically the person who takes the lead on a specific Salesforce initiative, such as the sales strategy, and is often the key beneficiary of the resulting ROI.
One feature that a lot of Salesforce users love to use is the Tracking HTML Email feature. It’s a powerful tool that can help sales and sales development professionals understand if they’re reaching their target audience effectively. Unfortunately, this simple tool can cause a lot of head scratching if not properly understood.
Ever wonder where those stock images are located that salesforce.com uses in its advanced formula examples? You know, the image of rating stars or the cool flag icons used within fields to visual highlight the status. Still not sure? Then here is an example. When I want to use these icons I can never seem… View details.